Volkswagen has launched a new iPhone application about the Dakar Rally in Apple’s online store. Under the name of ‘Volkswagen Rally mobile – 2010 Dakar’, the application is free of charge. Before and during the Dakar Rally, it will send news, results, videos and background information to the phone.
iPhone users will be kept up to date about the Dakar program of the five factory-backed VW Race Touaregs.
VW will contest the off-road classic from 2 to 16 January 2010 as the title defender. It heads through Argentina and Chile – running twice across the Andes as well as through the grueling Atacama desert and the legendary pampas.
The iPhone app for VW’s Dakar involvement is unique in the world of rally to date.
In addition to daily reports and quotes, the iPhone app includes multimedia contents and interactive features. ‘Rally mobile’ provides daily 3-minute video summaries of the stages, sound bytes from the crews and photographs. iPhone users will also have access to detailed stage information and maps of the Dakar. It will ensure users receive the latest results, daily classifications and overall standings of the Dakar, as well as all contents made immediately available after the end of the rally stages.
A link to ‘Volkswagen Rally mobile – 2010 Dakar’ in Apple’s App Store is available at
www.volkswagen-motorsport.com/dakar_iPhone